As domestic and foreign companies have shifted from the planned economy era to the market economy era, many production-oriented enterprises have reduced their production capacity. They have gradually changed from "production-oriented" to a more professional "sales companies", focusing on the operation of ‘light assets’. Such division has created a large number of outstanding enterprises with sales as their core competitiveness. However, sales-oriented traders may find that they have weaknesses in their understanding of automatic welding equipment and CNC cutting products, which affects their misunderstanding of the needs of end clients, and affects effective communication with manufacturers to achieve an optimized solution. As a trader, with multiple roles, you do not only play the role as buyer but also fulfill the task of salesperson. Therefore, today we will discuss how to help traders to effectively communicate with clients in the field of Automated Welding Equipment and CNC Cutting Equipment, as well as help manufacturers quickly offer optimized product proposals.
As sales company, communication is really important. On one side, you have to communicate with clients well, and on the other side to accurately discuss with manufacturers. When discussing automated welding equipment and cutting equipment with clients, it is important to clarify client’s requests, and have professional knowledge regarding automatic welding equipment and CNC cutting equipment. Therefore, I suggest please read through (2) first, and then return to point (1).
Here are our suggestions:
- While meeting with new clients, do background checks online to understand clients’ business range, work materials, understand the connection between clients’ manufacturing process and automatic welding equipment and CNC cutting machine. If necessary, download pictures about clients workpieces and processing workflow, which could help later communication and understanding with the manufacturer.
- When discussing product details, confirm questions based on background checks and raise up questions standing on client’s shoes. Once understanding the dimensions of the raw materials that need to be processed by automatic welding equipment, it is also necessary to fully understand whether the client has other concerns and ideas. For example, if the client already purchased automatic welding equipment before, and wants to buy a new automatic welding equipment, what makes him do such decision. Confirm if client encountered any problem from existing welding equipment configuration or if the existing one cannot meet their product process. After understanding above info, Fengwei Machinery could send engineers for inspection in the field and propose an optimized solution for any maintenance of existing automatic welding equipment.
In addition to communication with clients, how to maintain professionalism and communicate well with manufacturers, so as to work together to produce a best solution for client’s satisfaction? The following is our recommended process:
- First of all, you can find the corresponding automatic welding equipment that matches client’s request by going through the product page on our website. There are detailed parameters, description and applications under each page of each automatic welding equipment, which helps visitors have a general idea of what the automatic welding equipment is like. Among them, you need to focus on the parameter information of the detail page. For example, in the case of pipe turning roller. Based on the parameter table of pipe turning roller product page, the key information we need to know from client workpiece weight, the diameter range and thickness of all cylinders.
- Secondly, once having a basic understanding through the official website of the product industry, you can call our professional team to briefly describe your client’s business range, workpiece manufacturing process, current problems, or which processes need to be improved by such automatic welding equipment. Our professional technicians can assist you to inspect the client’s automatic welding equipment together on site, and then provide a simple technical solution
Here are all for now so far, more details, please contact us directly at 86-13915349938. Welcome for any brainstorm.